In Other News
Linklaters became the latest U.K. Firm to announce its revenues for the first half of the current financial year, reporting a slight increase from last year. Linklaters' billings for the period May 1 to Oct. 31 totaled 653 million pounds, or $980 million, a 3 percent increase from last year's 633 million pounds.
A lot of hopes are being pinned on video search these days as the only remaining source of strong advertising growth. One of the few publicly traded pure-play Web video companies is blinkx, which trades on the London stock exchange, and just announced its half-year earnings for the fiscal year ended September 30, 2008. The company's revenues rose 115 percent to $6.4 Million for the six month period (although the comparison is only partial - see income statement below).
The Interactive Advertising Bureau and PricewaterhouseCoopers just released their quarterly report on U.S. online advertising revenues. For the quarter, they estimate online advertising revenues were almost $5.9 Billion ($5.865 Billion, to be exact), which is an 11 percent increase from the same quarter a year ago and a 2 percent increase from the second quarter of 2008.
Clickstream, a web analytics firm, released a study at the end of last week suggesting that Google Docs was used by one percent of adult web users in the U.S., while Microsoft Office's Word was used by more than 50 percent. Then, Google-employed bloggers and friends spent the weekend shredding it, citing poor methodology.
Only one percent of a group of surfers surveyed report using Google Docs in the past six months. That compares with five percent for OpenOffice.org and over 50 percent for Microsoft Office.